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I would imagine he got paid for doing it. Nothing wrong in that.However, he can now also put "As seen on Channel 4" on his marketing material.It's very cheap publicity. You couldn't pay for a prime time ad on Channel 4 for £120K.Also, I wonder as to the accuracy of the claims about his wealth when his property portfolio has been put into receivership as evidenced on the thread I linked to!
Vanessa Warwick Landlord and Co-Founder of PropertyTribes.com **If you have got value from Property Tribes, find out how you can support it in remaining a free to use community resource**
That's the second free property he gave away. I went to one of his property talks and even bought one of his books (he did an earlier draw where every purchase of his books gave you a ticket to a draw where he gave away a free flat).
He's had a few useful things to say about property investment...but he's basically a sales guys and he's moved on from property...
Having read the associated threads and looking into this guy the whole project seems a little bit like Reputation Laundering. They do say any publicity is good publicity.
Landlord with 25 years’ experience in the property market and a specialist in tenant referencing, ID and credit screening. Creator of identity, credit and anti-money laundering system ValidID.co.uk
Yes, bad publicity is better than no publicity!You're right to say he did 'launder' his reputation. He changed his name from Mark to Marco and set up base in Asia (where the financial systems in some countries are as liberal as Switzerland), after he racked up a whole load of debt in the UK and didn't/couldn't pay (he proudly told us himself at one of his talks...to show how he managed to screw the system).
Not sure I'd agree with that one Urbanist!
Well if that is the case and he is more than prepared to screw the system, he would not blink an eye at screwing all his investors.
He would probably rationalise it as well saying to himself that investors should not take risks with money they can't afford to lose.
What a truly vile creature.
This programme created mixed emotions for me.I felt for all the people featured, particularly the lady who was going blind. She had no choice about that and she was on her own. She was also very hard-working.I thought it was an impossible task to choose - they all deserved a better place to live - but should they have to compete for public entertainment?In the end, all three featured contestants were helped in some way. The lady who was going blind was offered a deposit for her own property, but I wonder if she would be able to get a mortgage bearing in mind that she would soon have to give up her job due to going blind.It is a sad indication of our society that people's suffering is used for entertainment.In the end, the flat was given to a young unmarried mother. I wasn't sure she needed 3 bedrooms. How would she pay the bills associated with the flat - the service charges and ground rent?On a positive note, Marco didn't flash his wealth.Mixed reactions on twitter:
For me, the whole concept of the program felt wrong.
OK, so he wanted to give someone the chance he never had.
Very noble I'm sure.
However, that still doesn't explain why he chose to make a TV program about it.
He could have simply handed over the keys quietly to a housing charity if that was his sole motivation.
These charities make decisions about who are the most deserving causes on a daily basis.
As people have already commented, I think it's a combination of his huge ego, enjoying playing God with other people's lives and free/paid for publicity.
Does he give away another house next week? Or does the program follow the lives of last nights'winners'?
Is this different or additional to the flat in Manchester he was raffling off a year or so ago?
I've never known what to make of Marco. I've been to a seminar of his to check him out and whilst I found it difficult to pick any serious holes in his presentation and information, I still left the room feeling he was something of a snake oil salesman. My guess is he's doing it for publicity to attract more participants into his schemes.
Sounds about right.
As I think Vanessa said yesterday, he can now put as seen on Channel 4 on his publicity material.